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Digitized works of Alphonse Mucha on display at the unique Prague Castle exhibition


Richard Fukusa | Photo: Czech Television

“Alphonse Mucha eMotion, as the name implies, is about emotional and visual experiences. It’s one of the most immersive exhibitions around the world today.

“The purpose of this experience is to immerse yourself in these large large projections that you can experience in a perfect 360 degree circle. This is also possible for the incredible space of the Equestrian School in Prague Castle.

“It’s the first time in the world to show Alphonse Mucha’s work on a big screen. We were able to digitize all of his original work and combine it with the dynamics of music and movement.”

Pierce Brosnan | Photo: Sebaso, Wikimedia Commons, CC BY-SA 3.0

The accompanying music was composed by Antonín Dvorak, and Pierce Brosnan read that he read the accompanying narration. For real?

“Yes, yes, that’s true. There is Antonin Dvorak’s special music that supports the emotions you feel exactly from these large-format moving paintings.

“When a visitor comes and starts the tour, Pierce Brosnan’s [voice] Welcome them. They can see a large self-portrait of Alphonse Mucha speaking to them through the voice of Pierce Brosnan. “

I understand that Mucha’s work is of very high quality and correct, so how did you go about digitizing it?

Alphonse Mucha eMotion Exhibition | Photo: Michal Krumphanzl, ČTK

“Yes, that’s right. We also have the largest collection of Alphonse Mucha’s original works in our Foundation’s portfolio of activities, originally owned by renowned Czech tennis player Ivan Lendl and digitized. It served as the basis for the process.

“We took the entire collection and digitized it through a highly detailed computer process that included retouching and subsequent animation.”

Speaking of the Richard Fukusa Foundation, we have held Alphonse Mucha exhibitions around the world for many years. What made you interested in artists in the first place?

Alphonse Mucha eMotion Exhibition | Photo: Michal Krumphanzl, ČTK

“It was a coincidence. Of course Alphonse Mucha is a famous name, but I had the opportunity to meet with Ivan Lendl for the first time to discuss bringing such an exhibition to the Czech Republic.

“We were fortunate to have had a great deal of interest in the general public at the time. It was basically visited by 180,000 people, a record of Czechoslovak history.

“During this process, I started to like everything [Mucha’s] work. Seeing the original thanks to the collection, I fell in love with it. “

Part of the exhibition is also an NFT auction of Alphonse Mucha’s art. People also have the opportunity to generate their own Mucha NFT for free. Why did you decide to add this NFT to the exhibition? And why do you think visitors are interested in this option?

Alphonse Mucha eMotion Exhibition | Photo: Michal Krumphanzl, ČTK

“We wanted to add NFTs to invite the younger generation. Today, NFTs are a new phenomenon for young people. They can bring Alphonse Mucha home in NFT format.

“There are three layers of quality when it comes to digital reproduction they can buy.”

Do you have any plans to move the iMucha Exhibition overseas in the future? And if so, where do you already have any plans?

Alphonse Mucha eMotion Exhibition | Photo: Michal Krumphanzl, ČTK

“Yes. Of course, this project can travel abroad. With this digitized form, the exhibition can travel around the world.

“This is because we are already in talks with some producers in South Korea, Italy and other countries. [Prague exhibition] It will also serve as a kind of first showcase for them to come and see and discuss the possibility of moving it abroad. “

The Alphonse Mucha eMotion Exhibition I will do it From June 28th to September 13th, 2022..Business hours Monday to Thursday from 10am to 7pm When Friday to Sunday from 10am to 9pm..

Alphonse Mucha eMotion Exhibition | Photo: Michal Krumphanzl, ČTK

https://english.radio.cz/digitized-works-alfons-mucha-view-unique-prague-castle-exhibition-8754637 Digitized works of Alphonse Mucha on display at the unique Prague Castle exhibition

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