Middle East

Gary Cook named Saudi Pro League chief

Riyadh — The Saudi Pro League General Assembly announced Monday that it has appointed global sports executive Gary Cook as executive president and CEO.

The General Assembly, which includes representatives of the league’s clubs and football partners, met on Monday to announce sweeping changes to the league’s governance that seek to increase its global appeal.

According to SPL’s additional website, Chairman Abdulaziz Alafalek said:

“Following the emergence of global superstars, [Cristiano] Ronaldo, the eyes of the world are on football in Saudi Arabia and we are excited about the opportunity to promote commercials and broadcast opportunities that will increase viewership, improve the fan experience and strengthen the financial position of the league and the club . ”

Vice Chairman Saad Alaziz said: We were impressed by his ambitious plans for the league, connecting with a worldwide fanbase and driving commercial opportunities to put the league and clubs in a financially stable position. ”

Cook said: The Ministry of Sports is committed to giving sport a broader role as part of the Kingdom’s Vision 2030, with football as the most popular game at the center of its mission.

“We have taken on the challenge of delivering a program that will transform football on the world stage.

“I have been warmly welcomed in Riyadh and look forward to quickly starting our efforts to realize our ambition to make Saudi football a powerhouse in the global game.”

Gary Cook was the former CEO of Manchester City. He moved to Manchester City from Nike in his 2008 Premier League when he was bought by Sheikhman Soor bin Zayed Al Nahyan, where he was the club’s CEO. —SG

https://saudigazette.com.sa/article/629157/Sports/Garry-Cook-appointed-chief-of-Saudi-Pro-League?ref=rss&format=simple&link=link Gary Cook named Saudi Pro League chief

Show More
Back to top button