Europe

PM: Greece, one of the top 5 tourism brands in the world

Greece said in a speech at the General Assembly of the Greek Tourism Federation (SETE), which was broadcast on video on Wednesday, as tourism brands are among the top five in the world.

He described tourism as “a pillar of the economy and a source of national wealth” and mentioned the promising prospects of the Greek sector.

At the same time, the tourism industry “is facing new challenges again,” calling on entrepreneurs to invest in their employees by offering better wages and working conditions.

“Given the threat of staff shortages in this sector, new approaches are needed, such as extending the tourism season, special arrangements for hiring foreign workers, and linking tourism and other activities after the fall. “He said.

“But we also need to invest in human factors, because tourism must be attractive not only to visitors, but also to the people who work there. This means better salaries and working conditions.”

He emphasizes that tourism needs to adapt its model to digital operations and ecosystem models, always encouraging businessmen to use the financing tools of the EU Recovery Plan and National Strategy Reference Framework. He added that the modernized states have allies. (NSRF).

“On the state side, we’re working on infrastructure upgrades, from roads, ports and airports to water and recycling. We’re also educating the areas that the economy and labor markets demand,” Mitsutakis said. I added.

He also talked about the need to reduce the environmental footprint and engage in tourism with new infrastructure and smart flow management, sustainable practices that also relate to communities, and the formation of alternative destinations throughout the year.

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https://www.ekathimerini.com/economy/1187336/pm-greece-among-top-5-tourism-brands-worldwide/ PM: Greece, one of the top 5 tourism brands in the world

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