UK Ofcom examines Amazon, Microsoft and Google dominance in cloud market

London, September 22nd: UK telecommunications regulator Ofcom on Thursday released a study into Amazon, Microsoft and Google’s cloud market dominance in the UK’s £15 billion market for cloud services. If competitive concerns are identified, it could lead to further action against the tech giant. Ofcom also launched a study to explore digital services such as WhatsApp, Zoom and smart speakers as online and traditional networks converge.

“Digital services have transformed the way we live, work, play and do business. The problem is also increasing,” Selina said. Chadha, Director of Connectivity at Ofcom, said: Airtel launches next-generation cloud solutions ahead of 5G launch.

“So we are launching a work program to scrutinize these digital markets, identify competitive concerns, and make sure they are working well for the people and businesses that rely on them,” she said. He added.In the next few weeks, Ofcom will launch a market study on the UK cloud sector under the Companies Act 2002.

The largest providers of cloud services, known as “hyperscalers,” are Amazon Web Services (AWS), Microsoft, and Google. Together, these three companies generate around 81% of the UK public cloud infrastructure services market revenue.

“If we find that the market is not functioning well, it can negatively impact businesses and ultimately consumers through higher prices, lower quality of service and less innovation. At , Ofcom can recommend governments to change regulations and policies, take competitive or consumer-enforced action,” he stressed.

Ofcom said it is working closely with the Competitive Market Authority (CMA) in planning the market research. Over the next year, Ofcom will also launch a broader work program to explore other digital markets, such as online personal communication apps and devices for accessing audiovisual content.

“I am interested in how services such as WhatsApp, FaceTime and Zoom are impacting the traditional calling and messaging role, and how competition and innovation in these markets will evolve over the next few years.” said Ofcom.

(The above article was first published on LatestLY on Sep 22, 2022 05:08 PM IST. For news and updates on politics, world, sports, entertainment and lifestyle, please log on to our website. please. UK Ofcom examines Amazon, Microsoft and Google dominance in cloud market

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