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iPhone 15 launch occasion: How and when to look at as Apple unveils its flagship smartphones this week

The second that Apple followers have been ready for is lastly nearly right here, as Apple is ready to unveil its iPhone 15 vary this week. 

The brand new smartphones will likely be launched on September 12 throughout an occasion at Apple Park, the corporate’s HQ in Cupertino, California. 

Apple has already teased followers with a promo picture of the occasion, codenamed ‘Wanderlust’, with the Apple emblem in a blue and gray design. 

From a brand new titanium body to a USB-C charger, rumours in regards to the units have been rife – though Apple has saved its playing cards near its chest. 

Here is every thing you have to know in regards to the launch occasion, together with how and when to look at and what we count on Apple to announce.  

Apple has already teased followers with a promo picture of the occasion, codenamed ‘Wanderlust’, with the Apple emblem in a blue and gray design 

Here's what we know about the iPhone 15's design based on leaks and predictions from industry experts

Here is what we all know in regards to the iPhone 15’s design based mostly on leaks and predictions from trade specialists 


Apple has confirmed that its autumn occasion will happen on Tuesday, September 12.

The presentation will kick off at 10am Pacific Time (6pm BST).

Whereas Apple has made no point out of a brand new iPhone, the agency has revealed a brand new iPhone yearly round autumn for over a decade now – and for Apple followers a 12 months with no new iPhone could be like a 12 months with out Christmas.

As for when the iPhone 15 will hit the cabinets, Apple insider Mark Gurman thinks the discharge will come lower than two weeks after the occasion. 

He mentioned he is been advised by an unnamed supply that it’ll go on sale on September 22, which implies Apple will ‘get a couple of week of iPhone 15 gross sales in its fiscal fourth quarter’. 


Apple will likely be livestreaming the occasion on its web site from 10:00 PT (18:00 BST), so you may watch all of the bulletins as they occur. 

MailOnline may also be masking the occasion dwell, so be sure to examine again in on Tuesday for the newest Apple motion! 

iPhone 15 will be launched on September 12 in a livestream presented by CEO Tim Cook at Apple Park, the company HQ in Cupertino, California (pictured)

iPhone 15 will likely be launched on September 12 in a livestream offered by CEO Tim Cook dinner at Apple Park, the corporate HQ in Cupertino, California (pictured)


Apple is predicted to unveil 4 variations of the iPhone 15 – the usual mannequin, iPhone 15 Plus, iPhone 15 Professional, and what could or is probably not known as iPhone 15 Professional Max. 

Based on leaker Andrew O’Hara, Apple has determined to alter the title of the iPhone Professional Max (the highest finish model) to ‘iPhone Extremely’.

No matter its title, it is nonetheless thought-about considered one of its two ‘Professional’ fashions, that means it’ll have extra energy and higher capabilities, in addition to the next price-tag.

Just a few options will likely be unique to the higher-end variations, however the greatest design tweaks will come to your entire iPhone 15 household. 


Gurman has mentioned the subsequent iPhone ‘guarantees to be the most important replace to the system in three years’ – for the reason that launch of the iPhone 12 in 2020. 

This greatest change to the iPhone this 12 months would be the new charging port known as the USB-C, which is already generally used for Android telephones, laptops and extra.

Apple has made the change to USB-C and away from its personal charging design known as Lightning (discernible by its eight pins) attributable to an EU legislation. 

iPhones currently use Apple's proprietary power connector technology 'Lightning' (top right), discernable by its eight pins. But Apple will have to comply with a new EU law that makes USB-C (bottom right) the EU standard. This means iPhones sold in EU countries will have to come with USB-C instead of Lightning

iPhones at present use Apple’s proprietary energy connector expertise ‘Lightning’ (high proper), discernable by its eight pins. However Apple must adjust to a brand new EU legislation that makes USB-C (backside proper) the EU customary. This implies iPhones bought in EU international locations must include USB-C as a substitute of Lightning

The new laws is aiming to make a single charging design the widespread customary – and in the end scale back digital waste. 

Apple has successfully been compelled to make this design change because of the EU legislation, though it technically might have manufactured iPhones with Lightning ports in the event that they had been bought in non-EU international locations. 

Together with a brand new charging port, iPhone 15 will assist quicker charging speeds of as much as 35W greater than the iPhone 14, which has a charging pace of simply 20W, one other leaker claims.  

This implies the upcoming smartphone might cost from 0 to 100 per cent in only one hour, saving treasured time for customers in the event that they’re in a rush. 

Different particulars about Apple’s new flagship have been step by step leaked based mostly on insider information and clues from ‘dummy items’ (correct fashions given to 3rd events to design their cellphone equipment). 

The iPhone 15 will allegedly have curvier edges, so it suits higher within the hand, and titanium frames as a substitute of chrome steel

The again of the brand new cellphone, in the meantime, is roofed with matt glass quite than polished glass, in response to one YouTuber who accessed dummy items. 

It is doable that the design of the Apple emblem within the official promo picture is a nod to the brand new supplies.   

Pictured, iPhone 14 models in the shops a year ago. The new iPhone 15 will reportedly have better charging capabilities

Pictured, iPhone 14 fashions within the outlets a 12 months in the past. The brand new iPhone 15 will reportedly have higher charging capabilities 

Rumoured iPhone 15 fashions  

  • iPhone 15 (customary mannequin)
  • iPhone 15 Plus
  • iPhone 15 Professional
  • iPhone 15 Professional Max (additionally being known as ‘iPhone 15 Extremely’) 

Whereas Apple will not be anticipating to extend the dimensions of the iPhone’s display screen this 12 months, it’ll shrink the border that goes across the edge – often known as the ‘bezel’.  

Gurman has claimed the border dimension across the show will likely be 1.5 millimeters, down from about 2.2 millimeters on present iPhones.

Long run, Apple needs to launch an iPhone that’s ‘actually all-screen’ with no borders across the show and no cutouts for cameras or sensors, he says – and iPhone 15 is a step in the direction of that objective. 

Apple has already filed a patent for an all-glass cellphone, which can point out the secretive firm’s longer-term plans.  

In the meantime, Dynamic Island – a characteristic launched final 12 months with simply the iPhone 14 Professional and Professional Max – is rumoured to characteristic on all 4 iPhone 15 fashions. 

Dynamic Island is a pill-shaped notch on the high of the display screen that hides the front-facing digicam but additionally modifications dimension to indicate essential alerts, notifications and actions, blurring the boundary between {hardware} and software program. 

Dynamic Island - seen at the top of these iPhone 14 Pro models - is a built-in notch that gets bigger to display notifications

Dynamic Island – seen on the high of those iPhone 14 Professional fashions – is a built-in notch that will get larger to show notifications 

In the meantime, the digicam bump on the again will likely be thicker, presumably to deal with extra highly effective picture sensors, in response to a report from 9to5mac, whereas the lenses are ‘protruding’ extra, seemingly for higher zoom capabilities. 

O’Hara is assured the brand new iPhone 15 ‘Extremely’ could have a periscope digicam lens providing 10x optical zoom.

This would be the first iPhone mannequin to have a lens of this kind, placing the tech titan according to Samsung and Huawei, which each promote units able to this.

In the meantime, a top-of-the-range chip known as A17 Bionic for the iPhone 15 Professional and Max fashions may also enhance efficiency, together with AI capabilities and battery life. 

Apple releases a new iPhone every year to much fanfare. The iPhone 15 models will be released September 22, says leaker Mark Gurman

Apple releases a brand new iPhone yearly to a lot fanfare. The iPhone 15 fashions will likely be launched September 22, says leaker Mark Gurman 


iPhone 14: £799/$849

iPhone 14 Plus: £949/$899

iPhone 14 Professional: £1,099/$999

iPhone 14 Professional Max: £1,199/$1,099 


Based on Apple analyst Jeff Pu based mostly in Hong Kong, the 2 iPhone 15 Professional fashions will likely be costlier than earlier iPhone Execs. 

Apple has raised the costs for the Execs this 12 months attributable to large {hardware} updates, together with the titanium body and the A17 Bionic chip, he claims. 

Though Pu did not reveal precise price-tags, it is value noting that final 12 months’s iPhone 14 Professional and Professional Max began at £1,099/$999 and £1,199/$1,099, respectively. 

Tim Lengthy, an analyst at Barclays, additionally expects value hikes for the 2 costlier iPhone 15 fashions, whereas the usual and Plus fashions will likely be about the identical as final 12 months. 

iPhone 14’s customary mannequin was £799/$849, whereas the iPhone 14 Plus was £949/$899. 

Apple CEO Tim Cook dinner has already fueled hypothesis that this 12 months’s fashions will likely be pricier than any iPhone predecessors. 

Throughout an investor name in February, he advised {that a} value improve could be justified. 

Apple CEO Tim Cook (pictured) has already fueled speculation that this year's models will be pricier than any iPhone predecessors

Apple CEO Tim Cook dinner (pictured) has already fueled hypothesis that this 12 months’s fashions will likely be pricier than any iPhone predecessors

This month's release of iPhone 15 will once again see die hard Apple fans flock to stores to be among the first to touch the new device

This month’s launch of iPhone 15 will as soon as once more see die exhausting Apple followers flock to shops to be among the many first to the touch the brand new system  

‘The iPhone has turn into so integral into individuals’s lives,’ the CEO mentioned.

‘I feel persons are prepared to actually stretch to get the perfect they’ll afford in that class.’ 

One report from Taiwan’s United Every day Information mentioned the iPhone 15 Professional Max will likely be RMB 20,000, equal to an eye-watering $2,900 or £2,300. 

Nevertheless, Patently Apple calls this value hearsay ‘a propaganda marketing campaign’ began by Apple’s rivals in an try and direct them in the direction of Chinese language-made smartphones. 

All eyes will likely be on the livestream on September 12 to see whether or not Apple can set a brand new file for a way a lot the general public forks out for a cellphone.  

Future iPhones could possibly be ROLLABLE, in response to new Apple’s newest patent reveals a smartphone that opens and closes like a fruit roll-up 

Apple has but to launch a foldable smartphone like its rivals Samsung and Motorola, however the tech big could possibly be engaged on a rollable iPhone that may be the first-ever.

A brand new patent describes a tool that appears like a fruit roll-up with a skinny display screen that bends round an axis when saved away.

The roll-up iPhone would have a protecting layer of glass over the show to guard it from scratches and different damages because it rolled and unrolled.

The doc additionally advised including coatings to the outer layer, similar to anti-smudge, anti-fog, antireflection, and anti-static layers.

Apple is ready to launch its iPhone 15 in September, so if the corporate does launch a rollable smartphone, it is not going to be till 2024 – on the earliest.

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